privacy
policy


Last updated: 24 October 2026

At The Membership Maven, I take your privacy seriously. I want you to feel confident about how your personal information is collected, used and protected when you visit my website, get in touch or become part of my community.

This Privacy Policy explains what information I collect, why I collect it, who I may share it with and the choices you have about your personal data.

1. Who I am

The Membership Maven is a business operated by Gemma Devine, based in Scotland, United Kingdom.

For the purposes of UK data protection law, I am the data controller responsible for personal information collected and used in connection with The Membership Maven.

You can contact me about privacy matters at:

Email: hello@iamgemmdevine.com

Website: https://www.themembershipmaven.com

2. What personal information I collect

The information I collect depends on how you interact with The Membership Maven.

This may include:

  • Your name and email address.

  • Your business or organisation name.

  • Contact details you choose to share.

  • Information submitted through website forms, questionnaires or surveys.

  • Information about your membership idea, business, goals and challenges.

  • Account and profile information associated with your Academy membership.

  • Your membership plan, subscription status and transaction records.

  • Messages, questions, comments and other content you share within the Academy.

  • Information you provide during live sessions, coaching calls or community discussions.

  • Feedback, reviews and testimonials you choose to provide.

  • Newsletter subscription preferences and email engagement information.

  • Technical information about how you access and use my website, including analytics and cookie data where applicable.

I do not intentionally request sensitive personal information. Please avoid sharing sensitive details in public community spaces or forms unless genuinely necessary.

3. How I collect your information

I may collect personal information when you:

  • Visit my website.

  • Complete a contact form.

  • Sign up for a newsletter or free resource.

  • Join The Membership Maven Academy.

  • Purchase or change a membership subscription.

  • Participate in community discussions.

  • Register for or attend masterclasses, events or coaching sessions.

  • Book a Mastermind call.

  • Contact me by email or another communication channel.

  • Complete a survey or provide feedback.

Some information may also be collected through the third-party platforms I use to operate my website, memberships, bookings and email communications.

4. How I use your information

I use personal information to:

  • Respond to enquiries and provide support.

  • Create and manage membership accounts.

  • Deliver Academy, Premium Academy and Mastermind benefits.

  • Manage subscriptions, billing and payment records.

  • Provide access to masterclasses, recordings and resources.

  • Arrange and deliver coaching sessions.

  • Facilitate community discussions and member engagement.

  • Send essential service communications, including account and membership updates.

  • Deliver newsletters, free resources and marketing emails where permitted.

  • Improve my website, content and membership experience.

  • Understand how people use my services.

  • Maintain accurate business and financial records.

  • Protect my website, community and members from misuse.

  • Comply with legal and regulatory obligations.

I do not sell your personal information to advertisers or data brokers.

5. My lawful basis for processing your information

Under UK data protection law, I must have a valid lawful basis for using personal information.

Depending on the circumstances, I may rely on:

Contract: Where processing is necessary to provide a membership, coaching service or other product you have purchased, or to take steps you request before entering a contract.

Consent: Where you have agreed to receive marketing communications or to the use of certain cookies and tracking technologies.

Legal obligation: Where I need to maintain records or process information to comply with applicable laws, including tax and accounting requirements.

Legitimate interests: Where processing is necessary for legitimate business purposes, such as responding to enquiries, improving services, maintaining security or preventing misuse, provided those interests are not overridden by your rights and freedoms.

Where I rely on legitimate interests, those interests include operating a secure, effective membership business and responding appropriately to people who contact me.

I assess the appropriate lawful basis for each processing activity.

6. The Membership Maven Academy

The Membership Maven Academy is hosted through Mighty Networks, a third-party community and membership platform.

When you become a member, certain personal information may be processed through Mighty Networks to provide your account, community access, subscription features and membership experience.

Depending on your participation, this may include your profile details, posts, comments, messages, event participation and other information you choose to share.

Please remember that information posted in shared community spaces may be visible to other members who have access to those spaces.

I encourage members to respect each other's privacy and avoid sharing another person's private information without permission.

Mighty Networks may also process information under its own privacy terms where it acts independently as a data controller.

7. Payments and subscriptions

Membership payments and subscriptions are handled through the payment services connected to my membership platform.

These providers may collect and process information necessary to authorise payments, manage recurring subscriptions, prevent fraud and maintain transaction records.

I may have access to relevant billing information, such as transaction history, payment status and subscription details.

I do not intentionally collect or store full payment card numbers directly.

Payment providers may process your information under their own privacy policies.

8. Email marketing and newsletters

I use Kit to manage email subscriptions, newsletters and automated email communications.

If you subscribe to my mailing list or request a free resource, I may collect your name, email address, signup information and communication preferences.

I may also receive information about email delivery and engagement, depending on the tracking features enabled.

Marketing emails will be sent only where I have a lawful basis and comply with applicable electronic marketing rules.

You can unsubscribe from marketing emails at any time using the unsubscribe link included in those emails.

Unsubscribing from marketing does not necessarily stop essential messages relating to a membership or service you have purchased.

9. Live sessions, recordings and coaching calls

The Membership Maven may provide live masterclasses, community events, group discussions and private coaching sessions using third-party meeting or booking platforms.

Where a session is recorded, I will aim to make participants aware of this in advance.

Recordings may capture information you choose to share, including your name, voice, image, questions or contributions.

Recorded learning sessions may be made available to members with the appropriate access.

Private coaching sessions will not be shared publicly without an appropriate lawful basis.

10. Testimonials and feedback

I may invite members or customers to share feedback about their experience.

If you provide a testimonial, I will explain how I intend to use it and obtain any necessary permission before publishing identifying details, such as your name, photograph or business name.

You can contact me if you have concerns about how your feedback is being used.

11. Cookies and website analytics

My website is hosted on Squarespace, which uses cookies and similar technologies to support website functionality and, depending on my settings, analytics and other features.

Cookies may be used to:

  • Keep the website secure and functioning properly.

  • Remember relevant settings and preferences.

  • Understand website traffic and performance.

  • Support embedded content and third-party services.

Where required, non-essential cookies will be used only with appropriate consent.

You can manage cookies through the controls available on my website and through your browser settings.

Embedded services, such as YouTube videos, may also use cookies or collect technical information when their content is loaded.

12. Third-party service providers

To operate The Membership Maven, I use third-party services that may process personal information on my behalf or for their own purposes.

These may include:

  • Squarespace — website hosting, forms and website analytics.

  • Mighty Networks — membership accounts, community features and subscriptions.

  • Kit — email marketing and automated communications.

  • Calendly — appointment scheduling, where used.

  • Video conferencing providers — live events, masterclasses and coaching sessions.

  • YouTube — video hosting and embedded website content.

  • Payment providers — subscription and payment processing.

  • Professional advisers and service providers — accounting, legal or technical support where necessary.

I share only the information reasonably necessary for the relevant service.

These providers may have their own privacy policies and may act as independent data controllers for certain processing activities.

13. International data transfers

Some of the third-party services used by The Membership Maven may process or store personal information outside the United Kingdom.

Where personal data is transferred internationally, I will take appropriate steps to ensure the transfer complies with applicable UK data protection requirements.

Depending on the destination and provider, this may involve UK adequacy regulations or approved contractual safeguards.

You can contact me for further information about relevant international transfers and safeguards.

14. How long I keep your information

I retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including legal, accounting, contractual and legitimate business requirements.

Retention periods depend on the type of information and the reason it is held.

For example:

  • Membership records: While your membership is active and for a reasonable period afterwards where necessary.

  • Financial and transaction records: For the period required by applicable tax and accounting laws.

  • Marketing information: Until you unsubscribe, withdraw consent where applicable, or the information is no longer needed.

  • Enquiries and correspondence: For as long as reasonably necessary to respond, manage follow-up communications or maintain appropriate business records.

  • Community contributions: In accordance with the platform's functionality, moderation requirements and applicable retention arrangements.

  • Session recordings: According to the retention arrangements communicated for the relevant session.

When information is no longer required, I will take reasonable steps to delete, anonymise or securely dispose of it.

15. How I protect your information

I take reasonable technical and organisational measures to protect personal information against unauthorised access, loss, misuse or disclosure.

These may include secure accounts, appropriate access controls, trusted service providers and careful handling of business records.

However, no online service or method of electronic communication can be guaranteed to be completely secure.

16. Your data protection rights

Depending on the circumstances and applicable law, you may have the right to:

  • Request access to personal information held about you.

  • Ask for inaccurate or incomplete information to be corrected.

  • Request deletion of your information.

  • Request restriction of certain processing activities.

  • Object to processing, including processing based on legitimate interests.

  • Request transfer of certain information to another provider.

  • Withdraw consent where processing relies on consent.

  • Raise concerns about how your information is handled.

You have the right to object to the use of your personal information for direct marketing at any time.

These rights are subject to applicable legal conditions and exemptions.

To make a request, contact me using the email address provided in this policy.

17. Complaints

If you have concerns about how I handle your personal information, please contact me first so I can investigate and respond.

You also have the right to complain to the UK's data protection regulator, the Information Commissioner's Office (ICO).

Website: https://ico.org.uk

18. External websites and links

My website and community may contain links to external websites, platforms and services.

I am not responsible for the privacy practices of independently operated third-party websites.

I encourage you to review their privacy policies before providing personal information.

19. Children's privacy

The Membership Maven is intended for adults and is not designed for children.

I do not knowingly collect personal information from children through my membership services.

If I become aware that personal information has been collected from a child inappropriately, I will take appropriate steps to address it.

20. Changes to this Privacy Policy

I may update this Privacy Policy from time to time to reflect changes in my services, technology, business practices or legal obligations.

The latest version will be available on my website, with the date of the most recent update shown at the top.

21. Contact me

If you have questions about this Privacy Policy, would like to exercise your data protection rights or have concerns about how your information is handled, please contact:

The Membership Maven

Email: hello@iamgemmadevine.com

Website: https://www.themembershipmaven.com